My collection of (high res) work samples is still a work in progress.
Meanwhile the small selection of images below give some indication of the diversity and range of professional projects I’ve been fortunate to be engaged on. These each gained positive and successful outcomes in terms of timely exposure and leveraging influence. Two recent campaigns I worked on in the public / political realm involved billboards:
- ‘Third party’ assistance (a flop in 2019):
https://www.stuff.co.nz/business/112077063/billboard-promoting-tax-fairness-removed-without-permission - Green Party election campaign (a close escape from being a flop in 2017): https://stoppress.co.nz/news/greens-invite-creatives-share-their-wit-chance-appear-digital-billboards
The PSA presence I’ve worked hard to enhance and grow includes:
- Preparing, writing and publishing media releases and news items on psa.org.nz and for wider distribution
- Facebook posts: https://www.facebook.com/nzpsa/
- Regular additions to the Twitterfeed: https://twitter.com/NZPSA
My role has included media training for our leadership duo of two National Secretaries, advice and guidance on ‘hot issues’, media support for organisers and seeking out proactive opporunities. I also ghost write columns for the President.
I am currently preparing a presentation of action taken in response to the 15 March terror attack in Christchurch for the regional meeting of Public Services International for our Secretariat to deliver. I am regularly called on to prepare speaking notes and talking points.
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QUICK SET OF PHOTOS
Photo 1: The four (quarterly) PSA journals published on my watch – with me initially in the role of ‘sole’ editor/ writer and then delegating that out. Although not credited the vast majority of photos were taken by me and I undertook 80% of the design/ layout for July / September/ December.
Photo 2: An example of my ‘entrepreneurial’ work launching new services and products for Scoop Media and Newsroom Ltd.
Photo 3: Publishing and campaign work I did for the Australasian Housing Institute and Community Housing Aotearoa.
Photo 4: Examples of promotional postcards. The top one was for the launch I project managed of the first NZ website for the Australian High Commission in Wellington. My Lovemarks.com work (website, books, marketing etc) was carried out as part of a team servicing the worldwide CEO of Saatchi & Saatchi, Kevin Roberts.
Photos 5 & 6: Some work from my time with MAF Biosecurity (now situated within the Ministry of Primary Industries) around the time of the Protect New Zealand campaign biosecurity awareness campaign – go the Beagles!
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